To create a motion graphics based animation for KPMG all about trust, in the wake of the financial crisis.
KPMG’s colour palette is a motion designer’s dream, with a wide range of complementary colours to choose from. We decided to create a kinetic typography and icon-based animation which tells the story of trust in a fun and entertaining way. The slick transitions and textured backgrounds create a smooth flow which is a joy to watch. A mixture of voiceovers was used to convey the different stakeholders involved, along with subtle sound design to accentuate the action on screen.