To develop a 3D animation to communicate Unitel’s new digital branch where you can manage your account.
Working with Unitel’s brand team, we developed a clean modern aesthetic, using coloured glass materials to create a slick and fluid 3D animation.
The sequence starts with a top-down view of a phone resting on a desk. As the camera zooms in on the Unitel app logo, we transition seamlessly into a dynamic 3D environment. Within this digital world, a virtual branch constructs itself from the ground up, with service icons appearing organically. The journey finished with a rapid zoom back out to reveal the Unitel logo.
Sound design adds some additional depth to the animation. The animation was built in Cinema 4D with rendering in Redshift.